Sketch to Logo turns a photo of your drawing into finished logo options. Upload the sketch, pick one of 11 logo styles, add a one-line description and click Generate. Each image costs 8 credits and the results arrive in seconds. Then you fix details with the Magic Editor and download a layered SVG.
The first step happens on paper. Sketch it, even badly: Sketch to Logo reads the idea in your drawing and redraws it as a finished logo in the style you pick. What it needs from you is clear shapes and strong contrast. Below is the full process, with a rough sketch of green hills run through the app.
Step 1: Draw the Sketch
Cost: nothing yet. The photo of your drawing is all the AI sees, so contrast and clean shapes matter more than drawing skill.
- Use a black pen, 0.5 to 0.7 mm, for even, bold lines.
- Draw on smooth, unlined white paper.
- Press steadily. Faint or hairy strokes read as noise.
- Close the outline of any shape you mean to be solid.
- Erase construction lines and skip the shading.
- Leave white space around the drawing.
- Keep elements apart: the symbol in one place, any lettering in another.
Draw only the parts that carry the idea. Our test sketch is a few rolling green hills under a cloud, with the name HILLS written underneath in marker. The colors and the name go in the description in Step 3.
Step 2: Photograph or Scan It
Cost: nothing. A flatbed scanner set to 300 DPI or more gives the cleanest file. A phone photo works too if you take care with it:
- Lay the sketch flat on a table.
- Use even light, with no shadow from your hand or phone.
- Hold the phone parallel to the page. Turn on the camera grid to line it up.
- Take a few shots and keep the sharpest one.
- Crop to the drawing so the table and the page edges are out of the frame.
A clean white background and dark lines are the whole goal. If the photo came out gray, raise the brightness and contrast in your phone's photo editor before you upload.
Step 3: Upload the Sketch and Pick a Style
Open Sketch to Logo in the Logo Diffusion app and upload your photo or scan. Uploading costs nothing. Then set two things before you generate.
Pick one of the 11 styles
The style decides how the sketch gets redrawn. Sketch to Logo has the same 11 logo styles as Text to Logo: Pictorial, Mascot, Retro Mascot, Badge/Crest, Cartoon, Logo Type, Abstract, Line Art, Icon/Emoji, Engraved and Monogram. The free plan has three sketch styles.
Match the style to what you drew. An object or a scene suits Pictorial or Line Art. A character suits Mascot or Cartoon. Lettering suits Logo Type or Monogram. A shield or a round frame suits Badge/Crest.
Write a short description
Type what the logo is for, the name if it has one, and the colors. One line is enough. The sketch already holds the layout, so the description only adds what a pen drawing can't show.
For the hills sketch we picked Pictorial and typed: rolling green hills under clouds, a logo called "Hills". For more on wording, see 5 steps for refining AI logo prompts.
Step 4: Generate and Pick an Option
Click Generate. One image costs 8 credits. Pick how many images to make before you generate, up to 4 on a paid plan; each one is 8 credits, so four images cost 32. The free plan makes fewer per run.
Put each option next to your drawing. Pick the one that keeps the shapes you care about, then check it small: zoom out until it is about the size of a favicon or a social avatar. If the idea still reads at that size, it is a candidate.
Step 5: Run the Same Sketch in Another Style
One sketch can give you very different logos. Keep the upload, switch the style and click Generate again. Each new image is another 8 credits.
Two or three styles are usually enough to see which look fits the brand. Change one thing per generation, either the style or the description, so you can tell what made the difference.
Step 6: Fix Details with the Magic Editor
When an option is close, edit it. Open it in the Magic Editor and type what to change, for example change the green to navy blue, keep everything else the same. It only changes what you name.
An edit costs 5 credits at the default Base setting, or 3 at Fast. Ask for one change per instruction. If you need the logo in other forms, such as a wordmark or a symbol on its own, Logo System is one of the Magic Editor's Elements and makes those versions at the same prices.
Step 7: Vectorize and Download
A generated logo is an image. For print, signs and anything that has to scale, turn it into a vector with Vectorize:
- Default vectorizer: 5 credits, gives you a Stacked file.
- HQ vectorizer, on paid plans: 8 credits, gives you a Stacked file and a Cut out file. Downloading both costs nothing extra.
Exports are SVG and transparent PNG. The SVG is layered, with real vector paths, so you can open it in Illustrator, Figma or Inkscape and change a color or move a shape. Use the transparent PNG on the web and on social.
On a paid plan, downloads are unwatermarked, as a 1024 px PNG or a layered SVG, and every logo made on a paid plan is licensed for commercial use. Free downloads are 512 x 512 and watermarked, and the free plan includes 2 vectorizations a month with the Default vectorizer.
Vectorize once you have settled on the logo, so you only pay for the file you keep. For the export details, see how to export logos as SVG files and the checklist for exporting production-ready logos.
Keep Your Files Organized
Save the layered SVG as your master file and make every other size from it. Keep one folder per format. Name files so the version is obvious, for example Hills_Icon_v03.svg or Hills_Full_v02_transparent.png.
Write down the style and the description behind the option you picked. With the same sketch, you can run it again later when the brand needs a new version. For sizes per platform, see the logo size guidelines.
Make your logo with Logo Diffusion. Describe it, sketch it or upload an image, then turn it into a layered SVG with Vectorize. Try it for free.
FAQ
Yes. In Logo Diffusion, Sketch to Logo takes a photo or scan of your drawing, one of 11 logo styles and a short description, and returns finished logo options in seconds. It reads the idea in the drawing and redraws it in the style you pick.
Sketch to Logo costs 8 credits per image. You choose how many images to make, up to 4 on a paid plan, so one image is 8 credits and four are 32. The free plan makes fewer per run and has three sketch styles. The free plan gives you 24 credits, refilled weekly, and three sketch styles. Paid plans start with Basic at $24 a month for 1,000 credits.
A flatbed scanner at 300 DPI or more gives the most consistent file. A phone photo works well if the page lies flat, the light is even with no shadows, and the camera is parallel to the paper. Take a few shots and upload the sharpest one.
Draw with bold black lines on white paper, close the outlines of solid shapes, and keep the symbol and any lettering apart. Pick the style that matches what you drew, and change only one thing per generation. For small fixes, use the Magic Editor and name only the part you want changed.
The usual causes are faint lines, shadows or a tilted angle in the photo, or too many elements crowded together. Retake the photo with even light, darken the lines, and try a second style on the same sketch.
Yes. Open it in the Magic Editor and type what to change, for example a new color. An edit costs 5 credits at the default Base setting or 3 at Fast, and it only changes what you name.
Yes. Run Vectorize on the logo: the Default vectorizer costs 5 credits and the HQ vectorizer, on paid plans, costs 8 and adds a Cut out file. Exports are a layered SVG and a transparent PNG. PDF and EPS are coming soon.
Ali Rahmoun is a brand designer and 3D illustrator who has been building logos and brand identities since 2006. In 2016 he founded Sports Templates, whose branding and uniform templates have been used by the Pittsburgh Steelers, the Minnesota Timberwolves and ESPN, where he also worked on custom 3D graphics. In 2023 he founded Logo Diffusion, training its AI models on his own branding projects and on what makes a logo work: clean shapes, strong type and a file you can actually use. He writes here about logo design, branding and how to get professional results from AI without handing over the creative decisions.
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